{"id":798,"date":"2019-09-30T14:08:38","date_gmt":"2019-09-30T14:08:38","guid":{"rendered":"http:\/\/energieshumaines.fr\/?p=798"},"modified":"2019-09-30T14:18:54","modified_gmt":"2019-09-30T14:18:54","slug":"terideal-ou-laventure-dune-nouvelle-marque-unique","status":"publish","type":"post","link":"http:\/\/energieshumaines.fr\/?p=798","title":{"rendered":"Terideal, ou l&rsquo;aventure d&rsquo;une nouvelle marque unique !"},"content":{"rendered":"<p><strong style=\"font-size: 1rem;\">2019 &#8211; Terideal <\/strong><strong>\u00a0\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-801 alignleft\" src=\"http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-113-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-113-300x200.jpg 300w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-113-768x512.jpg 768w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-113-1024x683.jpg 1024w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-113.jpg 1920w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\u00a0<\/strong><br \/>\nNous avons accompagn\u00e9 l&rsquo;\u00e9quipe communication et l&rsquo;\u00e9quipe de Direction dans la communication de la nouvelle marque unique : TERIDEAL (ex-Segex, ex-Tarvel, ex-19 marques).<\/p>\n<p><em><span class=\"s1\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-800 alignright\" src=\"http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-043-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-043-300x200.jpg 300w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-043-768x512.jpg 768w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-043-1024x683.jpg 1024w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-043.jpg 1920w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/strong><\/span><\/em>Le th\u00e9\u00e2tre a \u00e9t\u00e9 utilis\u00e9 comme moyen de conqu\u00e9rir le coeur des 300 cadres de cette belle entreprise d&rsquo;espaces verts-travaux publics-\u00e9nergies.<\/p>\n<p>Le t\u00e9moignage de <span style=\"background-color: rgba(255, 255, 255, 0);\"><span class=\"s1\">Clarisse HIEN, Responsable communication\u00a0 :\u00a0<\/span><\/span><\/p>\n<p class=\"p1\"><em><span class=\"s1\">\u00ab\u00a0Nova eh!\u00a0 Leur.s vision.s de la communication, de l\u2019entreprise et des rapports humains, tout est dans le nom ! Nous avons eu l\u2019opportunit\u00e9 d\u2019\u00eatre accompagn\u00e9s sur un projet ambitieux : l\u2019adoption de notre nouvelle marque unique Terideal, dans un groupe qui en comptait&#8230;19 !<\/span><\/em><\/p>\n<p><em><span class=\"s1\"><span style=\"background-color: rgba(255, 255, 255, 0);\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-806 alignleft\" src=\"http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-078-300x200.jpg\" alt=\"\" width=\"176\" height=\"117\" srcset=\"http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-078-300x200.jpg 300w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-078-768x512.jpg 768w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-078-1024x683.jpg 1024w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-078.jpg 1920w\" sizes=\"auto, (max-width: 176px) 100vw, 176px\" \/><\/span>Ce grand changement, nous avons souhait\u00e9 l\u2019aborder \u00e0 travers le th\u00e9\u00e2tre d\u2019entreprise. 5 mois de co-construction pour un r\u00e9sultat \u00e9poust<\/span><\/em><em style=\"font-size: 1rem;\"><span class=\"s1\">ouflant comme le t\u00e9moigne le retour unanime des 300 cadres que nous avions r\u00e9unis : \u00ab c\u2019est le plus beau s\u00e9minaire qu\u2019on n\u2019ait jamais fait !\u00bb. <\/span><\/em><\/p>\n<p><em style=\"font-size: 1rem;\"><span class=\"s1\"><em><span style=\"background-color: rgba(255, 255, 255, 0);\"><em style=\"background-color: rgba(255, 255, 255, 0); font-size: 1rem;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-807 alignleft\" src=\"http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-079-300x200.jpg\" alt=\"\" width=\"176\" height=\"117\" srcset=\"http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-079-300x200.jpg 300w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-079-768x512.jpg 768w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-079-1024x683.jpg 1024w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-079.jpg 1920w\" sizes=\"auto, (max-width: 176px) 100vw, 176px\" \/><\/em><\/span><\/em>L\u2019\u00e9quipe Nova-eh! s\u2019est tellement bien appropri\u00e9e la probl\u00e9matique que certains collaborateurs \u00e9taient persuad\u00e9s que les acteurs faisaient partie de l\u2019entreprise, c\u2019est dire.<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p class=\"p1\"><em><span class=\"s1\"><span style=\"background-color: rgba(255, 255, 255, 0);\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-808 alignleft\" src=\"http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-036-300x200.jpg\" alt=\"\" width=\"176\" height=\"118\" srcset=\"http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-036-300x200.jpg 300w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-036-768x512.jpg 768w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-036-1024x683.jpg 1024w, http:\/\/wp.energieshumaines.fr\/wp-content\/uploads\/2019\/09\/2019-06-20-Segex-Terideal-S\u00e9minaires-Cadres-Biarritz-Web-036.jpg 1920w\" sizes=\"auto, (max-width: 176px) 100vw, 176px\" \/>Collaborer avec Nova-eh! se vit avant tout comme une exp\u00e9rience humaine, pleine de passion, d\u2019\u00e9changes et d\u2019\u00e9nergies positives.<br \/>\n<\/span><\/span><\/em><em><span class=\"s1\"><em style=\"background-color: rgba(255, 255, 255, 0); font-size: 1rem;\">Une \u00e9quipe \u00e0 rencontrer, vraiment.\u00a0\u00bb<\/em><\/span><\/em><\/p>\n<p class=\"p1\">\n","protected":false},"excerpt":{"rendered":"<p>2019 &#8211; Terideal \u00a0\u00a0\u00a0 Nous avons accompagn\u00e9 l&rsquo;\u00e9quipe communication et l&rsquo;\u00e9quipe de Direction dans la communication de la nouvelle marque unique : TERIDEAL (ex-Segex, ex-Tarvel, ex-19 marques). Le th\u00e9\u00e2tre a \u00e9t\u00e9 utilis\u00e9 comme moyen de conqu\u00e9rir le coeur des 300 cadres de cette belle entreprise d&rsquo;espaces verts-travaux publics-\u00e9nergies. Le t\u00e9moignage de Clarisse HIEN, Responsable communication\u00a0 &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/energieshumaines.fr\/?p=798\" class=\"more-link\">Continuer la lecture<span class=\"screen-reader-text\"> de &laquo;&nbsp;Terideal, ou l&rsquo;aventure d&rsquo;une nouvelle marque unique !&nbsp;&raquo;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[1,9,10,14],"tags":[],"class_list":["post-798","post","type-post","status-publish","format-standard","hentry","category-actualites","category-communication-communication-interne-communication-manageriale-positive","category-leadership","category-temoignages"],"_links":{"self":[{"href":"http:\/\/energieshumaines.fr\/index.php?rest_route=\/wp\/v2\/posts\/798","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/energieshumaines.fr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/energieshumaines.fr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/energieshumaines.fr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/energieshumaines.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=798"}],"version-history":[{"count":14,"href":"http:\/\/energieshumaines.fr\/index.php?rest_route=\/wp\/v2\/posts\/798\/revisions"}],"predecessor-version":[{"id":822,"href":"http:\/\/energieshumaines.fr\/index.php?rest_route=\/wp\/v2\/posts\/798\/revisions\/822"}],"wp:attachment":[{"href":"http:\/\/energieshumaines.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=798"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/energieshumaines.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=798"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/energieshumaines.fr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}